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From: hans nobody on 8 Mar 2010 12:38
Hi all,

To be honest, I like the new logo, except from the "new" blue color. The new logo with the "old" and darker blue color would be perfect (in my opinion of course).

Keeping the "old" blue would make sense since not only the brand "OpenOffice.org" and the seagulls have become a synonym for OpenOffice but the typical dark blue color as well. Changing this would reduce the recognition value of the new logo.

But I'm afraid that's too late for this discussion, because the die seems to be cast.

Best regards
Hans

--- Guy Voets <nimantuis(a)gmail.com> schrieb am Fr, 5.3.2010:

> Von: Guy Voets <nimantuis(a)gmail.com>
> Betreff: Re: [discuss] A Brand Refresh for OpenOffice.org (was Re: Changes to Site/Product Elements due to Oracle Acquisition)
> An: discuss(a)openoffice.org, jza(a)openoffice.org
> Datum: Freitag, 5. März, 2010 10:03 Uhr
> 2010/3/4 Alexandro Colorado <jza(a)openoffice.org>:
> > In my own opinion, I am not liking the new design.
> First it looks too
> > similar to the older one but less stylish. The colors
> also look awful.
> >  Is somebody getting payed for this or is it a
> community effort?
> > Either or, I think this logo sucks.
> >
> > I would recomment funding a project to create the
> typography from
> > scratch, and GPL it. You can do that with software
> available
> >
> > You can do that with FontForge (http://fontforge.sourceforge.net/) or
> > GFE (Gnu Font editor).
> >
> > Please, this roundy edges fonts really doesn't look
> that appealing.
> >
> >
> > On 3/4/10, Stefan Taxhet <Stefan.Taxhet(a)sun.com>
> wrote:
> >>
> >>  For an impression of the first two rebrushed
> elements - the logo and a
> >>  symbol - have a look at
> >>   http://www.openoffice.org/trademark/brandrefresh.html
> >>
>
> Hello,
>
> I rather agree with Alexandro.
> I prefer the condensed font from the present logo. The big
> round O is
> clumsy and amateuristic compared to the polished, efficient
> condensed
> 0
> I prefer the 'metallic' blue, also more professional, than
> the new naive colour.
> I prefer the slightly leaner seagulls (the newer ones are
> fatter and
> less birdlike)
> Why exchange the blue part with the black?
> I prefer the birds black, against a blue sky
> What happened to the 'wave' (dark blue above, lighter
> below) that adds
> to the seascape image (freedom)
> Are the seven coloured dots part of the logo? I like them.
>
> For the symbol: same remark about colour (for first symbol)
> and
> fatness of birds.
>
> Conclusion: better keep the old logo, or start afresh along
> the lines
> Alexandro proposes.
> --
> Guy
> using dutch OOo 3.2 on a iMac Intel DualCore Snow Leopard
> and brazilian OOo 3.2 on an Intel MacBook Pro Leopard
> -- please reply only to users(a)openoffice.org
> --
> Dodoes can't afford to have headaches
>
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