From: Bruce on
On Fri, 16 Apr 2010 13:58:09 +0100, "whisky-dave"
<whisky-dave(a)final.front.ear> wrote:
>"Ray Fischer" <rfischer(a)sonic.net> wrote in message
>news:4bc7eec2$0$1597$742ec2ed(a)news.sonic.net...
>
>>
>> Like it or not, the perception is that Sony is not a camera company
>> (or not a serious camera company). It's an electronics (primarily
>> audio & video) company.
>
>That's true but Cameras are seen as electronic devices by most people.
>Even I've been inpressed with their Trinitron line of TVs and monitors.
>Even Apple used them for monitors at one point didn't they.
>
>> People's first thought when considering
>> spending a $1000 on a camera is not going to be Sony.
>
>True, but there's no reason why they can;t make a good camera,
>the optics is another matter, IU'm not sure if they sub-contract out or not
>or produce their own.


Before taking over Konica Minolta, all Sony lenses were made by
subcontractors. I don't know whether the former Minolta factory
facilities were retained after the takeover, but the Carl Zeiss
branded lenses sold by Sony are made by Cosina. Indeed, all the Carl
Zeiss branded lenses on Sony cameras from before the K-M takeover were
also Cosina-made.


>> I suspect that for Sony to really do well in the camera business they
>> would have to be twice as good as Canon or Nikon.
>
>Or be significantly cheaper and still make a profit.


In the UK, the Sony Alpha DSLRs are significantly cheaper than their
nearest Canon or Nikon equivalents, but they still don't sell. Perhaps
the problem is that they took over a failed brand (Konica Minolta)
whose sales were almost non-existent?

From: Bruce on
On 16 Apr 2010 14:40:00 GMT, rfischer(a)sonic.net (Ray Fischer) wrote:
>
>Suppose you're a professional photographer. You're looking at
>investing in a camera system to last many years which will consist of
>camera, several lenses, flashes, and other accessories. Are you going
>to take a chance that Sony will have all the needed gear, now and in
>the future, and isn't just playing in a possible new business, or are
>you going to go with a company that has been doing cameras for
>decades and already sells all the gear you might need?


There are so many gaping holes in Sony's current and planned range
that no professional would even consider the brand. The issue of
whether Sony will still be around five or ten years now is almost
irrelevant, because the Alpha range is inadequate now.

So Sony's appeal has to be to the mass market and, to some extent, the
"prosumer" market. And that's the market they are having great
difficulty selling to. In other words, Sony Alpha has no appeal.

From: Bruce on
On Fri, 16 Apr 2010 18:43:56 +0300, "Tzortzakakis Dimitris"
<noone(a)nospam.com> wrote:
>
>The trinitron tvs were fine (mine bought in '95-a 20" one is still up and
>running). But the monitors sucked-a friend had one, and the two wires
>linking the mask were visible.


But that was true of any aperture grille CRT monitor, regardless of
brand. Yet aperture grille CRT monitors were in strong demand,
especially at the high end of the market.

Sony's Trinitron CRT tube was very good indeed, but I think the high
end monitors from Eizo and LaCie used Mitsubishi Diamond Pro or Plus
tubes. The best CRT monitors still outperform most LCD monitors by
quite a margin.

The barely visible wires supporting the aperture grille were a small
price to pay for the overall excellence of these monitors.

From: Bruce on
On 16 Apr 2010 17:13:39 GMT, Chris Malcolm <cam(a)holyrood.ed.ac.uk>
wrote:

>A few
>of the lenses in their current line up are reviewed as being
>unsurpassed in image quality, and a few are unique in what they offer,
>such as their autofocusing 500mm reflex, or their 135mm STF (selective
>transfer function, i.e. adjustable bokeh quality).


Nikon did the adjustable bokeh thing all of 20 years ago with the AF
Nikkor 135mm f/2 DC. There is also an AF Nikkor 105mm f/2 DC for
people who don't subscribe to the mainly Japanese belief that 135mm is
a good focal length for portraits. So there is nothing "unique" about
Sony copying the idea two decades later, and nothing has ever come
close to the performance of the DC Nikkors.

Still, they do say that imitation is the sincerest form of flattery!

Regarding your ridiculous claim that some Sony lenses are reviewed as
"unsurpassed", the usual caveats about unreliable reviewers must be
repeated yet again. There is not a single Sony branded lens that is
not at least equalled by lenses from one or more other brands, and
they are usually well beaten.

And Sony cannot legitimately claim the credit for Carl Zeiss branded
lenses that are designed and manufactured by others.

You really should learn to keep your sycophancy in check, because in
this case, it is quite hilariously misplaced. ;-)

From: Pete on
On 2010-04-16 18:10:32 +0100, Bruce said:

> <>
> I don't know about markets other than the UK, but here Sony has priced
> its entry-level Alpha models very competitively, but they still don't
> sell. My friendly dealer tells me that his profit margin on an
> entry-level Alpha body or kit is so low that it almost isn't worth
> taking the time to demonstrate them to potential customers.

Where I live in the UK all local friendly dealers have closed so I have
to travel quite some distance to visit one: it's a small shop for a
city. I noticed that Sigma lenses have the biggest (brand) dispaly
area; Sony kit had the least, possibly because many towns and cities
have Sony shops, more probably because of the profit margin as you
said. Here, Minolta had top sales so I've no idea what happened.

--
Pete