another semi web site shot to hell?
in [Design]
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From: Joerg on 27 Sep 2006 19:44 Hello Frank, >> >>>Think I'll go and try and navigate the Varta batteries site, now that >>>is germanically fucked, pity the polyflex looks nice >>> >>Now you know why I often spec in their competitors such as Duracell. Takes >>only minutes to get data sheets despite of some broken links. And I even >>grew up in Varta country. Incompetent web site design costs a lot of sales >>but the affected companies will never know. Because they don't listen. > > Well, incompetent research cause of lot of lost revenues also, > albeit on the other side of the fence. Never allow a lousy website > to be the major factor in decision making. Go for specs/prices, not > how the presentation looks like. Make a phone call if need be. You > seem to be more worrying about lost sales at the suppliers side, > rather than getting a good find/deal yourself. Of course, Duracell > is okay - a free (!) rabbit with every 144 batteries. > Engineers might not even know what a company offers when their site is lousy. The link breaks in the very initial "teaser phase". Not good. I am not worrying about their sales because I can always find the part I need (yep, including that zener). When I did worry about web presence was while working at a company. I made darn sure the web site worked and so did others there. > BTW, how would you rate your own website? Doesn't look like a > brilliant marketing instrument to me. Don't even want to think > about the lost in sales you suffer from that ;) Of course there > is no point in telling a deaf person to listen up. > What's wrong with it? It's plain and simple. No need for fluff. That web site is only there for initial information. Anything beyond it needs a chat on the phone or in person anyway. And no, you will not find a "sorry but you don't have a flash player installed" message on any web site of mine. -- Regards, Joerg http://www.analogconsultants.com
From: Frank Bemelman on 28 Sep 2006 03:57 "Joerg" <notthisjoergsch(a)removethispacbell.net> schreef in bericht news:Z1ESg.6106$e66.1522(a)newssvr13.news.prodigy.com... > Hello Frank, > >> BTW, how would you rate your own website? Doesn't look like a >> brilliant marketing instrument to me. Don't even want to think >> about the lost in sales you suffer from that ;) Of course there >> is no point in telling a deaf person to listen up. >> > > What's wrong with it? It's plain and simple. No need for fluff. That web > site is only there for initial information. Anything beyond it needs a > chat on the phone or in person anyway. And no, you will not find a "sorry > but you don't have a flash player installed" message on any web site of > mine. It's not that it needs Flash. But I doubt if people can find it, and how long they stay on your site and if it brings you new business. Some projects descriptions with some pictures would be nice. Don't have to be detailed, just some brief information. The impression I get from your website is that you do only paperwork, paperwork and paperwork. That impression is wrong. The first link 'Services' is an insult to the visitor. After reading a list of services on the home page, one is directed to a more or less identical list of services. The second link, "Where can Analog Consultants..." gives me a dull page with a long lecture. It is unreadable, as it prints too wide, all over the screen from left to right. After reading the first paragraph, I feel lectured, and what hangs is that I probably have wasted a lot of money, and am facing a redesign from scratch. Skip reading the 2nd parapgraph (I already lost interest) I'm told that something has worked in the past and that there is an oppertunity for my own engineers to learn something. Yawn. Have to stop reading, because my neck starts to hurt from all that turning my head from left to right. If I continue, my head might unscrew itself and fall off. Rolling down to the bottom, still feeling lectured and that my own thoughts aren't much worth, you say "If you think that analog consultants might be the answer....". Sheesh! I could go on for hours and hours. This web site does not invite customers, it scares them away. In that respect it is indeed brilliant. Stop ranting about dollar calculators and hire a consultant yourself, this time for your web site ;) He won't advice Flash - no worries. He'll make a nice sober design that does you justice, that is inviting, that is not lecturing, that looks trust worthy, that can be found etc. -- Thanks, Frank. (remove 'q' and '.invalid' when replying by email)
From: Robert Latest on 28 Sep 2006 06:15 On Thu, 28 Sep 2006 09:57:44 +0200, Frank Bemelman <f.bemelmanq(a)xs4all.invalid.nl> wrote in Msg. <451b8067$0$11073$e4fe514c(a)dreader24.news.xs4all.nl> > The second link, "Where can Analog Consultants..." gives me a > dull page with a long lecture. It is unreadable, as it prints > too wide, That just means that you've got your browser window set too wide. Typesetting is the job of the client, not of the server. I agree that Joerg's website is dull and boring and even ugly (the background - youck), but, most importantly, it conveys the needed information and it works -- which is more than can be said about a growing (!) fraction of manufacturer's websites. A consultant's website has a different job than a manufacturer's. Essentially it needs to be google-able and contain some contact information. A mfgr's site needs datasheets, pricing information, parametric search, and besides that it can be ugly as hell. This is a feat that less and less web-droids seem to be able to face. Have you seen RS's latest website rework? It probably has been up for months, but I haven't used it for quite a while. Paper catalog is more important than ever. Ah yes, and yesterday I got an email newsletter from Freescale (unsolicited, but what the hell, they're generous with samples). Most amazingly it was an autotranslated text, from English to "German". What do these morons think they're doing if every goddamn scrap of information about their products is, of course, in English? I feel insulted. The German Digikey paper catalog is another premium example of autotranslation nonsense. It's full of invented words. You can find *nothing* *nothing* *nothing* in it. robert
From: Boris Mohar on 28 Sep 2006 06:47 Why this stupid trend of re branding of companies? Today Phillips Semiconductor is NXP. Tomorrow, who cares? BTW that talking green shirt really annoys me. I consider it way to invasive. At least they had sense to put a little "do not show this page again" I almost tossed my cookies On Tue, 26 Sep 2006 21:01:12 GMT, Joerg <notthisjoergsch(a)removethispacbell.net> wrote: >Hello Pete, > >>>> >>>>>>Broken web site? Try NXP. Had that "pleasure" this morning. IMHO that is >>>>>>one perfect example of how not to design web sites. Will they ever learn? >>>>> >>>>>The Philips semi site used to be first class IMHO. Has it changed so ? >>>> >>>>It's one of the slowest there is, at least from the US. Maybe they need >>>>to learn that the electronics business is an international one, >>>>typically. That also means they need to offer their parts through >>>>Digikey if they ever want to improve their design-in rates with us. >>>> >>>>And then, all you see is a guy in a green shirt when going to the site. >>>>How professional is that? >>> >>>Did you get the 'don't show me this page again' box to tick ? >>> >>>>Next, they IP folks need to go back to the >>>>books and learn what the word "latency" means in long distance web traffic. >>> >>>I'd say it's currently slower than I've known it to be in the past. >> >> The Philips web site has been slow as molasses from the UK for the last >> two years at least. Great content, if you can find it. >> > >Now cool that molasses down to about 5C, then you know how "fast" it is >here in the US. -- Boris Mohar -- Posted via a free Usenet account from http://www.teranews.com
From: Eeyore on 28 Sep 2006 07:07
Boris Mohar wrote: > Why this stupid trend of re branding of companies? Today Phillips > Semiconductor is NXP. Tomorrow, who cares? BTW that talking green shirt > really annoys me. I consider it way to invasive. At least they had sense to > put a little "do not show this page again" I almost tossed my cookies I confess it's tricky to keep track of who's who any more ! Philips passives for example became BC Components and now they're Vishay ! Graham |